Managing Director, Fave Malaysia
A veteran media and broadcaster at Astro from inception (1996), Jake made the bold move to venture into the digital world by joining Fave Malaysia as MD in July 2019. After spending over 23 years helming Malaysia #1 broadcaster, (where he started off as an announcer in 1996), he progressed to helm it as CEO in 2013. He was also the Chief Content Officer and Group GM prior to that. Always ready for a challenge, he was also seconded in 2012 - 2013 as CEO of IM4U which was initiated by the government to spearhead voluntarism in the country. Upon his return as CEO of Astro radio, he led the team to ensure they consolidated their position in radio broadcast with achieving an 80% share of revenue and ensuring that the 11 radio stations were no 1 across all demographic and vernaculars. Jake also was instrumental in setting up several stations for the Mahaka Group in Indonesia, Aamar, Power and Red FM across India and served for a year as Chairman of The Board for Adrep in China. He still continues to consult the Mahaka group and is also a very sought after keynote speaker for leadership, motivation and leading for millennials. A self confessed health freak and Liverpool Football Club fan, he believes in continuous learning and studying and lives life to the fullest. Jake hold an MBA from the University of Liverpool and has attended the Advanced Senior Management Program from Harvard.